Platform
One agent platform. Three commercial journeys.
All three NGB solutions run on the same engine: knowledge, orchestration, tools and actions, integrations, analytics, governance and human handoff. What you configure for one workflow is reusable in the next.
Architecture
Channels → solution → agent OS → your systems → measured outcome.
Read top to bottom. A request enters on a channel, runs through a packaged solution on the shared engine, acts in your systems, and lands as a recorded outcome.
Three journeys, one engine
ArchitectureShared Agent OS
Built on Potential.com
Connector support is confirmed per system during scoping. The systems shown are examples, not a claim that every connector is productized for every deployment.
- Layer 1
Channels and interfaces
Phone, web chat, WhatsApp, landing pages and internal workspaces. Each channel is enabled per deployment.
Voice / telephonyWeb chatWhatsAppWeb formsInternal workspace - Layer 2
NGB solution experience
The packaged workflow a buyer actually purchases: service, revenue or a role-based work assistant.
Service agentsRevenue agentEmployee digital twins - Layer 3
Shared Agent OS
The common engine behind all three offers, operated by the Potential.com platform team.
Knowledge, profile and memoryWorkflow orchestrationTools and actionsIntegrationsAnalyticsGovernance and human handoff - Layer 4
Enterprise systems
Your installed environment. Connector support is verified per system before it is published.
CRMCalendarHelpdeskTelephonyWebsite and ad platformsDocument storesHR and learning systems - Layer 5
Measured outcome
The recorded business result: a resolved request, a qualified opportunity, a completed task.
Outcome recordsFunnel reportingQuality review
This diagram shows the structure of the platform. It does not imply that every connector in every layer is productized for every deployment — connector support is confirmed per system before we publish or promise it.
Integrations
Connected to the systems you already run.
We distinguish native, configured and custom integration, because the difference changes your timeline and your cost.
| System | What the agent does with it | Support |
|---|---|---|
| CRM | Create and update lead, contact and opportunity records | Configured |
| Calendar | Check availability and book, reschedule or cancel appointments | Configured |
| Helpdesk / ticketing | Create, classify and route service requests | Configured |
| Telephony | Answer inbound calls and hand over to a person with context | Configured |
| Website and web chat | Capture enquiries and answer from approved knowledge | Native |
| WhatsApp and messaging | Conversational qualification and follow-up | Configured |
| Ad platforms | Campaign attribution back to qualified outcomes | Configured |
| Document stores | Source-grounded retrieval within existing permissions | Configured |
| HR and learning systems | Role context and programme workflows | Custom build |
Named vendor connectors are confirmed during scoping for your specific environment and version. Ask us to state the support level for your stack in writing.
Product architecture
Seven internal capability families, three things you buy.
The platform is built from reusable agent families. We sell three journeys, so you are buying an outcome rather than a catalogue.
- Revenue Agent SuiteAutonomous Revenue Agent
- Service and Contact Center AgentsCustomer Service AI Agents
- Screening, Qualification and MatchingReusable capability across revenue, recruitment and selected service journeys
- Role-Based Work Assistants and Digital TwinsEmployee Digital Twins
- Coach and Learning CompanionEmployee adoption, and Potential.com learning use cases
- Program Operations AgentShared execution capability for Potential.com programs and scoped NGB operations
- Outcome Intelligence AgentMeasurement across all three NGB offers
Emerging capability
Beyond the three launch solutions.
The same engine supports work we have not packaged as a launch offer yet. We show it here so you can see where the platform is going — not as something you can buy today off a price list.
Conversational commerce avatar
A voice-and-video avatar that answers product questions and builds a basket in conversation. It runs on the same knowledge, actions and governance layers as the three solutions.
How to read this
Pilot only. Deployment scope, supported languages, commerce connectors and the approval model are scoped per engagement. If this is what you need, say so early and we will tell you honestly what it takes.
Commerce avatar: shopping by conversation
A voice avatar takes a shopper's spoken requests, answers product questions and adds items to the cart, with the assistant's own accuracy warning visible in the interface.
1 minute 47 seconds · captions are burned into the recording · the business, contacts and records shown are synthetic
Pilot onlyNot one of the three launch solutions.
Deployment
Who runs what.
This website
Brand, content, evidence, analytics events and the booking interface. No privileged tokens in the browser.
Website server layer
Validated forms, CRM relay, signed booking callbacks and short-lived demo sessions. Secrets stay here.
Shared platform
Agent execution, knowledge retrieval, workflow logic, approved tool actions, tenant controls and outcome records.
Your systems
CRM, calendar, helpdesk, messaging, telephony and model providers, as selected during scoping.
Public content delivery and agent data processing are hosted separately, so region choices for your data are not dictated by where this website is served. Actual data flows are confirmed in writing during scoping.